Keywords

Improving Keyword Density: Replace Text with Images

Here is a simple technique used by Search Engine Optimization experts to improve the keyword density of webpages . (See this article for a quick refresher on the definition of keywords, how to use them, and the distinction between Keywords and Meta-Tag Keywords),.

The Concept: Search engines calculate “Keyword Density” on a page by dividing the number of Keywords appearing on the page by the total number of words on the page. Then you add up all the words on the page, counting 100 total words.

Your Keyword Density is: Keyword Density = # of Keywords/ # of Total Words Or, 6/100 = 6% Keyword Density.

The idea is to maximize your Keyword Density on each webpage by either (1) increasing the number of Keywords or (2) decreasing your Total Words. Either or both actions will increase the ratio of Keywords to Total Words, and hence increase your Keyword Density.

Of course, you can always add more Keywords to the page. But let’s say you can’t insert any more Keywords without compromising the content. What can you do? Simply reduce the number of countable Total Words on the page by converting text to images! (Remember, search engines do not “count” words that are within image files – they only count text words).

 

Step 1: Identify a paragraph on your webpage containing no Keywords.

The first step is to identify a paragraph or section of text that contains no keywords. Choose a paragraph with 20 or more words in it, none of which are Keywords. The larger the section, the better.

 

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